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Puxa o Norte para cima
To give deserved visibility to 18 projects developed under Norte 2020, we created the concept “Puxa o Norte para cima” (“Pull the North Up”).
It was the motto of a unifying, pride-filled campaign that celebrated regional development across three key pillars: territory, education, and innovation.
Client
CCDRN
media channels
microsite, social media, PPC (Google & Meta Ads), TV
results
launch event attendees: 500+
Instagram: 1.2M+ views
Facebook: 260M+ shares